WHAT IS MANAGEMENT? 

In general, most new talent doesn't understand what a manager is, is not, and when a manager is really needed.  The first thing to understand is that a manager is not an agent.  The opposite isn't always true.   Particularly with respect to the modeling industry, many agencies also double as management companies.  It is even true that in New York City, few real agencies exist at all.  Instead, there are management companies acting in a capacity similar to an agency.

In general, the function of a manager is to assist with career development, business counseling, and promotion.  Though a good manager will lead to more bookings and, perhaps, career success, the responsibility for booking the job will generally fall to the talent or the agent.  The important thing to understand is that not everyone needs a manager.  Click the links below to find out if management will help you.